I have never seen a single TWP Facebook ad towards me, it’s strange.
Maybe it’s because I already liked the TWP page, and I often was sharing and posting everything related to TWP?
Anyway, I usually tend to skip Facebook ads. Maybe Facebook has realized that! 
Right. If I have been reached (I had stopped playing games completely for many years and reading news about them), then they already did a good job with hard-core adventurers.
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Yeah, when you set up a facebook ad you can choose to exclude people who like your page…
Seeing as you can reach that audience for free already there is no point in paying for it in most cases, unless you come out with a new product and want to make 100% sure you’re reaching all your existing fans.
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Well, as much as I like to think that they did a good job at reaching the hard-core adventurers, I wouldn’t come to that conclusion just observing one single data point. 
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